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Real estate agent AI software compared: 10 tools side by side
Every tool we've checked in one table, with a price where the vendor publishes one and a clear "quote-based" where they don't. Grouped by the job it does: working leads, running a CRM, and marketing a listing. Checked 2026-08-01.
All 10 tools side by side
| Tool | Best for | Pricing | AI feature | Key limit |
|---|---|---|---|---|
| BoldTrail | Teams and brokerages | Quote-based (demo) | AI Productivity Suite across search, CRM, and follow-up | No public price; brokerage-scale, more than a solo agent needs |
| Lofty | Teams and brokers | Quote-based (demo) | AI Assistant and AI Sales Agent draft messages and qualify leads | No public price; managed-ad fee on top; heavy for a solo agent |
| CINC | Lead-gen-driven teams | Base quote; CINC AI from $200/mo | CINC AI ("Alex") texts and qualifies new leads on expert scripts | Best AI is a paid add-on on a hidden-price base; budget ad spend |
| Real Geeks | Solo agents and small teams | Platform quote; Robin $49-$199/mo | Geek AI ("Robin") auto-texts and nurtures new leads, alerts you when ready | Robin only works new leads, enabled company-wide; platform quote-only |
| Ylopo | Teams with an ad budget | Quote-based (+ ad spend) | rAIya AI Voice and AI Text call, text, qualify, and live-transfer | No public price; separate ad spend; lead-gen layer, not a CRM |
| Structurely | Teams with lead volume | from $499/mo (Team) | AI ISA ("Aisa Holmes") qualifies and live-transfers by text, email, voice | Usage-based on top of the fee; needs real lead volume, not solo |
| Follow Up Boss | Teams of ~5+ | from $69/user/mo | AI summaries, suggested replies, and lead prioritization included | AI is assistive, not autonomous; calling is a paid add-on on entry plan |
| Wise Agent | Budget solo and small teams | from $49/mo (up to 5 users) | AI writing assistant, call assistant, and an AI texting add-on | Texting bot is a paid add-on; base 5 users share one login |
| ListingAI | Any agent who takes listings | Free plan; paid from $19/mo | AI listing copy and media, plus a built-in Fair Housing language scan | No IDX/MLS integration; media on credits; scan is a safety net, not a sign-off |
| Styldod | Per-listing photo and staging | from $16/image, no subscription | AI virtual staging with human review; object removal and day-to-dusk | Service bureau with 24-48 hr wait; $16 rate needs a bulk order; disclose staging |
Pricing and features were checked 2026-08-01 and change often; confirm current pricing with each vendor.
Grouped by the job it does
Work your leads
Autonomous nurture and qualification: Structurely (AI ISA), Ylopo (managed ads + AI voice/text), CINC (managed ads + Alex), and Real Geeks (IDX + Robin). For assistive AI inside a CRM, Follow Up Boss.
Run your CRM and pipeline
Follow Up Boss (speed-to-lead, team accountability) and Wise Agent (budget flat-rate). The all-in-one platforms BoldTrail and Lofty fold the CRM into a bigger system for teams.
How to choose
Don't buy five tools. Name the one problem that costs you the most, slow lead follow-up, a scattered pipeline, or listing marketing that burns hours, and match it to a single tool. Run a 30-day pilot on real leads or a real listing, keep yourself in the review loop for anything public-facing, and confirm consent and Fair Housing before it touches a client. If one extra closing covers a year of the tool, it earned the trial. Then add the next tool only if the first one held up.
Common questions
Which AI tool fits a solo real estate agent?
For most solo agents, a published-price CRM is the safest first buy: Follow Up Boss (from $69/user/mo) or Wise Agent (from $49/mo). Add ListingAI (free, or from $19/mo) for listing copy. The big platforms (BoldTrail, Lofty) are usually more than a solo agent needs.
Which real estate AI tools publish a price?
Follow Up Boss ($69/user/mo), Wise Agent ($49/mo), ListingAI ($19/mo with a free plan), Structurely ($499/mo Team), and Styldod (per image, from about $16) publish prices. CINC's AI add-on is published at $200/mo. BoldTrail, Lofty, Ylopo, and Real Geeks' base platform quote by demo.
What's the difference between an AI ISA and a CRM?
A CRM (like Follow Up Boss or Wise Agent) holds your contacts and helps you follow up, with assistive AI. An AI inside-sales agent (ISA, like Structurely or Ylopo's rAIya) autonomously texts, emails, and calls new leads to qualify them, then hands the warm ones to you.
Do you take a commission or sell placement?
No. No vendor paid to appear or rank higher. Prices come from each vendor's own page, checked 2026-08-01. We earn nothing on the tools or the local pros we refer, and we do not endorse or certify any of them.
Sources: pricing comes from each vendor's own pricing page, checked 2026-08-01. This is context, not legal or real estate advice; Fair Housing, TCPA, MLS, and state license-law obligations stay with you and your broker. Last reviewed: 2026-08-01.
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