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CINC: managed lead generation, a CRM, and an AI that texts new leads 24/7
CINC (Commissions Inc) runs your local ad campaigns and captures the leads through a home-search site it builds and manages, then feeds them into a CRM. The AI add-on, called Alex, handles the first conversation.
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The short version:
- What it is: a done-for-you lead-gen and CRM platform, with CINC AI ("Alex") as a conversational AI add-on.
- The job it does: drives local buyer and seller leads to a managed search site, then texts and nurtures each one until it's ready for you.
- Who it's for: solo agents up to multi-office teams, with the sweet spot being lead-gen-hungry teams.
- What it costs: the base platform is quote-based; CINC AI starts at $200/mo (the vendor calls this introductory and subject to change).
- The trade-off: the best AI feature is a paid add-on on top of a hidden-price base, so budget the platform plus add-ons plus real ad spend.
- Good to know: CINC sells managed lead generation, so budget for ad spend on top of the quote-based platform, and the AI ("Alex") is a paid add-on from $200/mo.
See it in action
CINC runs local ad campaigns, captures leads through a managed IDX site and CRM, and adds CINC AI ("Alex") to text and qualify new leads 24/7. Base is quote-based; the CINC AI add-on starts at $200/mo.
What does CINC do for a real estate agent?
CINC's ads drive local buyers and sellers to your branded search site, and every new registration lands in the CRM. CINC AI texts each new lead within moments, asks a few qualifying questions, and keeps the conversation going for the cold ones. When a lead warms up, Alex hands it to you with the whole thread, so you call someone who's already engaged instead of a name on a list.
Alex follows conversation scripts built by real-estate experts to build rapport and gather details, and knows when to pass a lead to the agent, though you can take over at any point. The core packages also include a built-in call routing and answering feature. The pitch is a managed pipeline: CINC runs the ads and the site, and the AI works the top of the funnel so your team spends time on conversations that are already going.
What does CINC cost?
CINC's base platform is quote-based. The Solo, Ramp, Pro, and Select plans all show "Request Pricing," so you get the platform number on a sales call. Two add-ons are published on CINC's pricing page; the one that matters here, CINC AI ("Alex"), starts at $200/mo, which the vendor describes as introductory and subject to change.
Plan the budget as three layers, not one line: the quote-based platform, the CINC AI add-on, and a real ad spend to feed the funnel. Third-party reviewers consistently put CINC on the pricier end, so get the full stack in writing before you commit.
CINC's base platform is quote-based (Request Pricing); the CINC AI add-on is published starting at $200/mo, described by the vendor as introductory and subject to change
Who is it for -- and not for?
Strong if…
- You want done-for-you local lead generation plus a CRM to nurture and close.
- You're a team with the volume to justify a managed ad, IDX, and AI pipeline.
- You want an AI that texts and qualifies new leads the moment they register.
- You can budget the platform, the CINC AI add-on, and a real ad spend together.
Maybe not if…
- You want the strongest AI without a base platform whose price stays hidden.
- You're a solo agent on a tight budget; the full stack runs on the pricier end.
- You already have a lead source and just need a CRM, not managed ads.
- You need a published platform price to compare before you buy.
Comparing lead engines? See Ylopo and Real Geeks, or read AI lead follow-up for agents.
Compliance stays with you, not the tool
CINC AI texts new leads automatically, so consent matters: the lead form should capture prior express written consent under the TCPA, every message needs an opt-out, and your list should be scrubbed against Do-Not-Call rules before any outreach. None of this is legal or real estate advice; your Fair Housing review, your TCPA and Do-Not-Call consent, your MLS rules, and your state license law stay with you and your broker. Our Fair Housing and TCPA guide walks through the basics in plain terms.
Common questions
How much does CINC cost?
The base platform is quote-based; the Solo, Ramp, Pro, and Select plans all show "Request Pricing." The CINC AI ("Alex") add-on is published starting at $200/mo, which the vendor calls introductory and subject to change. Budget the platform, the add-on, and ad spend together.
What is CINC AI (Alex)?
Alex is CINC's conversational AI add-on. It texts new leads 24/7, opens a low-pressure conversation using expert-built scripts, qualifies and nurtures the lead, then hands it to the agent with the full message history.
Who is CINC a good fit for?
Solo agents up to multi-office teams, with the sweet spot being lead-gen-hungry teams that want a managed ad, IDX, and CRM pipeline rather than piecing it together.
Does CINC include the AI, or is it extra?
The best AI feature, CINC AI, is a paid add-on from $200/mo on top of the base platform. Confirm what's included at your plan level with the vendor.
Is CINC a good CRM?
CINC works best for teams that want leads and follow-up in one system. It bundles managed local ads, an IDX site, and a CRM, with CINC AI ("Alex") texting new leads around the clock. The base platform is quote-only and the AI is a paid add-on from $200/mo, so it's more than a solo agent on a budget usually needs.
Where do CINC leads come from?
CINC runs paid local ads for you, mostly Google and social, that drive home buyers and sellers to an IDX search site. Those visitors become leads in your CRM, and CINC AI texts them right away. You're buying managed lead generation, so budget for ad spend on top of the platform fee.
Are CINC leads good quality?
Lead quality depends on your market, your ad budget, and how fast you follow up. Portal-style leads are early-stage by nature, so many need real nurture before they transact. That's the point of CINC AI texting them within seconds and qualifying before they go cold. Ask for local references when you take the demo.
Sources
Pricing is set by the vendor and changes; confirm it with the vendor before you buy.
CINC -- cincpro.com (managed lead-gen and CRM platform; base quote-based, CINC AI add-on from $200/mo). Vendor site, checked 2026-08-01. Last reviewed: 2026-08-01.
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